Value the Land

“Verdsett Landet” (Value the Land) is a pre-project for enabling farmers to take advantage of better practice by using their Natural Captial in a way that pays them to improve their land and produce good quality food.

The Nordic Edge Agritech Cluster will unite industry pioneers, emerging start-ups, and tech specialists to redefine sustainable agriculture. Our core mission is to blend cutting-edge innovation with proven agricultural practices, ensuring smarter, greener, and more efficient food production.

The main objective of the Value the Land pre-project is to unlock the potential of Natural Capital in Norway.

At Nordic Edge, we believe in finding innovative ways to bring stakeholders on board for a sustainable future. We are currently exploring how we can create a thriving market for regenerative land use practices in Norway.

  • In the UK, Australia, Switzerland, and now the Americas there have been huge initiatives to formalize systems calculating the “Natural Capital”. These systems track increases in the carbon storage, biodiversity, and resilience of the land to disaster.
  • We want the same for Norway, and we want to inspire our Nordic neighbours. The Value the Land project is the first of its kind in Norway, exploring how we can secure Norwegian farming and land use for a better future.

Why This Matters

New Market Potential

By aligning land use improvements with measurable financial value, we can unlock new revenue streams for farmers and investors alike. Working with local municipalities we want to leverage nature-positive subsidies and add to it with science-backed reporting for companies to contribute meaningfully

Support for Farmers

Our model focuses on paying farmers for improving soil health, reducing chemical inputs, and enhancing biodiversity

Investor Opportunity

Investors can directly fund positive environmental outcomes with clear financial returns and more resilient supply chains. 

If you are an Investor / Landowner / Farmer / Food Production or Transport Company – get in touch with us to see how you can drive sustainability and resilience into Norway’s food system!

Contact us

Gunnar Crawford

Head of Agritech Cluster

+47 934 88 841

Jack Davies

Business Developer, Agritech

+47 408 45 968

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