Nordic Edge Expo

Panel discussion: Sustainable Buildings

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Mr Rusdal holds a graduate degree from the University of Oslo (cand. real. (M. Sc.)). He has been active within the newspaper and media business for over 20 years, as co-owner and CEO of Nordsjø Media AS. He has also served as Chief Editor of the Group’s main title Jærbladet. He retired from the Group in 2019.

He was President of the Norwegian Media Businesses’ Association (MBL)  2008-2010 (Board member from 1999) and subsequently President of the European Newspaper Publishers’ Association (ENPA) 2010-2015 (Board member from 2005).

Mr Rusdal was Chairman of the Board of Lyse AS – the regional hydroelectric and telecom company, owned by 16 municipalities in the Stavanger region – in the period 2008-2015 (Board member from 1998) Lyse AS was one of the founders of Nordic Edge AS.

Since 2015, Mr Rusdal has been Chairman of the Board of Nordic Edge AS, the organisers of Nordic Edge – Conference and Expo, and the hub of an ecosystem of activities: The Smart City cluster, Innoasis and international activities.

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Randi is an architect and a managing director of Helen & Hard. Having worked at the company since 2011, Randi has been directly involved with many of the studio’s wide ranging projects. These have included creative experimental installations, large scale public cultural buildings, housing and masterplanning schemes. Throughout many of the projects Randi has worked closely with the aspects of social sustainability and user adaptation. This focus echoes the wider interests of Helen & Hard Architects in creating sustainable architecture, from both an environmental and also a social stand point. The physical expression and qualities of the architecture is always considered simultaneously with the users of the projects and how they will be experienced and enjoyed by residents and visitors. This architectural approach stems also from the companies appreciation and interest in timber as a truly sustainable construction material with a unique tectonic potential.

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Head of the National Bioeconomy Sceme and Specialist in Bioeconomy, Forestry and Building Industry in Innovation Norway. I belive everybody and every business become stronger in a collaboration and sharing culture. Forwards we will see new business modells rising in the transition to a low-emission society. 

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Laura is a Business Developer at Æra Strategic Innovation, an independent design-driven innovation company located in Oslo. Æra aims to build a more sustainable future based on its strong foundational work in “design school” with focus on user insights, visual conceptualization and communication and in “business school” with focus on analysis and implementation.

Laura has been involved in building various initiatives in the building industry including a recent project in collaboration with Innovation Norway, DOGA and Enova called “New business models in the building industry.” Based on research and expert interviews, Æra has mapped out today’s challenges in the Norwegian building industry landscape and also pointed to potential opportunities for change. To bring such opportunities to life requires new, solid business models that are designed with a life cycle perspective in mind. Through the work, four promising business models emerged and this is just a start. Tune in to hear more!”

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